Why kosher ?
As you are no doubt aware, more and more companies in the food industry are following an industry trend of having their products certified as Kosher.
Products bearing Kosher certification are sought after by many groups of consumers including observant Jews, vegetarians, Moslems, the lactose intolerant and others.
In the past 35 years, there has been a surge in demand for Kosher Certification. In 1994, U.S. News and World Report magazine reported that the Kosher industry was worth $ 35 billion. Today this figure has ballooned to more than $ 300 billion according to Integrated Marketing Communications, whose annual report shows that each year there will be nearly 2,500 new products introduced into the Kosher market, which means that the Kosher market is rapidly developing at a rate of 15% per year.
Foods bearing the Kosher Jewish certification and increasingly exported to Europe, America, the Middle East, Russia, Australia, Japan and Southeast Asian markets. Research suggests that obtaining a Kosher mark on a food product is a favorable means to fight for more market share. There are currently 9,200 companies producing Kosher food. Today there are 65,000 different Kosher supermarkets in the United States alone.
An increasing number of consumers view the Kosher mark as an essential criteria when buying food products. This has lead many supermarkets to follow the consumer trend and devote more shelf space to Kosher goods. When the option arises to buy two competing products, the product with a Kosher seal is preferred by the supermarket and consumer alike.
With the KGC Kosher Certificate your sales will definitely increase and it will give your company a better image.